The Future of Ads: Mobile Will Crush Display; Games Could Crush Them All
Mobile is killing the display ad, just as the Internet killed the newspaper ad. The shift from desktop to mobile is absolutely as big as the shift from brick-and-mortar to online, and, like any major shift, will create big winners and losers.
Full Story: The Atlantic
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The Future of Ads: Mobile Will Crush Display; Games Could Crush Them All Mobile is killing the display ad, just as the...
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